APPROVED 2026-04-13 • FEATURE FREEZE

CampaignForge + ContentForge

Complete Spec Bundle — 5 Documents, 1 System

5
Spec Documents
17
Decisions
3
Repos
3
Tracks
~150
Tasks
Spec Documents
Click any card to drill into the full visual breakdown.
📘

Platform Spec

CampaignForge operations platform. SvelteKit + Svelte 5 + shadcn. 12 comparative decisions. Agent SDK pipeline execution. Full database schema.

Platform
🌿

ContentForge Spec

Content site architecture. Astro 5 + Svelte 5 islands. Zero JS articles, ~5KB tools. 10 tool patterns. 5-6 week migration plan.

ContentForge
🛡

Trust Framework

Platform trust and account health. Meta HiVA scoring. Google EDU restrictions. 4-week warm-up playbooks. Weekly intel monitoring.

Trust
📋

Execution Plan

Master execution timeline. 5 phases, ~150 tasks. BUILD + OPERATE parallel tracks. GATE milestones. Week-by-week timeline.

Execution
📕

Operator Runbook

Daily operations guide. 3-4 hrs/day rhythm. Campaign lifecycle. Solo to team-of-3 scaling. Incident response playbooks.

Runbook
Platform Spec (Ops App)
ContentForge (Content Sites)
Trust Framework (Accounts)
Execution Plan (Timeline)
Operator Runbook (Daily Ops)
1 3-Repo Architecture
Each concern lives in its own repository. Shared config, independent deploys.
Repository Purpose Stack Deploys To
campaign-forge AI campaign generation pipeline + ops platform SvelteKit, Svelte 5, shadcn, Drizzle + Kysely, Postgres DigitalOcean via Coolify
content-forge Content sites (degreesources.com + future verticals) Astro 5, Svelte 5 islands, Tailwind Cloudflare Pages
campaign-forge (existing) Pipeline logic, config, skills, swipe vault, research data Python scripts, YAML/JSON config, Claude skills Local / CLI
2 Revenue Flow
Ad spend → Content site → Tool engagement → Offer conversion → Revenue
1

Ad Click

Meta / Google / TikTok ad → user clicks → lands on content site tool page

→
2

Tool Engagement

User uses EFC Calculator / Quiz / Finder → genuine value delivered

→
3

CTA Click

User clicks "Explore Programs" → routed via offer URL with tracking params

→
4

Lead Submit

User fills form on partner portal → lead captured → Everflow attributes

→
5

Revenue

$35 CPL per qualified lead → Winners Vault updated → next campaign informed

3 Execution Phases
BUILD (Claude builds) + OPERATE (Operator executes) run simultaneously across 5 phases.

Phase 0

This Week

Spec review, social profiles, Meta Verified, entity resolution, pre-warming

22 tasks

Phase 1

Weeks 1-3

Tracking live, platform MVP, ad accounts, organic posting, campaign structures

35 tasks

Phase 2

Weeks 4-6

Full workflow UI, account warm-up, first live campaign, Winners Vault seeded

26 tasks

Phase 3

Weeks 7-9

Lead intelligence, email capture, social automation, competitive intel, platform health

28 tasks

Phase 4-5

Weeks 10+

Ad platform APIs, CAPI firing, retro automated, ping/post routing, multi-vertical

15+ tasks